Social Media Marketing Pro Course

 

Turn your creativity into a career with Social Media Marketing. Learn branding, content creation, audience growth, and digital strategies through hands-on projects.


Book Your Seat by Paying Rs.1,000/-

You will join the advanced certification course by paying the registration fee. You can take demo classes for two days. And if you don,t understand online or offline classes in two days. Then your registration fee will be refunded. And this registration fee will also be included in the course fee. Here you do not have to pay any extra amount other than the course fee.

Book Your Seat by Paying Rs.1,000/-

Get-In-Depth Knowledge of Course Module

 

  • Introduction to Social Media Marketing
  • Importance of social media for businesses
  • Understanding social media platforms and algorithms
  • Target audience identification
  • Competitor and market research

  • Building a strong brand identity
  • Brand colours, fonts and visual style
  • Social media profile optimisation
  • Professional bio and call-to-action writing
  • Personal branding strategies

  • Creating a social media strategy
  • Understanding content pillars
  • Monthly content calendar creation
  • Trend and hashtag research
  • Platform-specific content planning

  • Canva fundamentals
  • Designing posts and carousels
  • Creating Stories, thumbnails and banners
  • Using templates and brand kits
  • Designing professional advertising creatives

  • Writing engaging captions
  • Creating hooks, headlines and calls to action
  • Promotional and educational content
  • Reels and Shorts scriptwriting
  • Storytelling for social media

  • Instagram account optimisation
  • Reels, Stories, Posts and Carousels
  • Organic audience-growth strategies
  • Hashtags, keywords and Instagram SEO
  • Engagement and community-building techniques

  • Facebook Page setup and optimisation
  • Content creation and management
  • Facebook Groups and communities
  • Using Meta Business Suite
  • Facebook growth strategies

  • LinkedIn profile and company-page optimisation
  • Professional LinkedIn content creation
  • Lead generation through LinkedIn
  • YouTube channel optimisation
  • YouTube Shorts, titles, thumbnails and SEO

  • Planning short-form video content
  • Shooting videos using a smartphone
  • Video-editing fundamentals
  • Transitions, captions, music and effects
  • Creating engaging Reels and Shorts

  • Using ChatGPT for ideas and captions
  • AI-powered content calendar creation
  • Generating scripts and campaigns with AI
  • AI tools for graphics and videos
  • Prompt engineering for social media

  • Introduction to Facebook and Instagram Ads
  • Meta Business Manager setup
  • Campaign objectives and advertising formats
  • Audience targeting and retargeting
  • Budgeting, creatives and performance analysis

  • Social media lead-generation strategies
  • Creating effective offers
  • Landing pages and lead forms
  • WhatsApp Business setup
  • Lead follow-up and conversion techniques

  • Understanding social media insights
  • Reach, impressions and engagement
  • Measuring campaign performance
  • Identifying high-performing content
  • Preparing monthly performance reports

  • Building a professional portfolio
  • Finding social media clients
  • Creating proposals and service packages
  • Client communication and reporting
  • Practical assignments and live projects
  • Interview preparation and freelancing guidance

Course Features

 

Build a successful career in digital marketing with our Professional Social Media Marketing Certification at ITS Gwalior. Master Instagram Marketing, Facebook Marketing, LinkedIn Marketing, YouTube Marketing, Content Creation, Content Strategy, Personal Branding, Social Media Advertising, AI-Powered Content Creation, ChatGPT, Google Gemini, CapCut Video Editing, Reels & Shorts Creation, Audience Growth, Lead Generation, Meta Ads, Analytics, Campaign Optimization, Community Management, and Live Projects. Gain hands-on experience, create a professional portfolio, and develop industry-ready skills to become a Social Media Marketing Specialist, Content Creator, Freelancer, or Digital Marketing Professional.

Check Out the Upcoming Batch Schedule For this Course Click Here

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